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SD research. Co-creation workshops, ethnographic research, and participatory design.
Estimated completion time: 21 lessons • Self-paced learning • Lifetime access
Service design research.
Measure service quality. SERVQUAL, NPS, and service metrics that drive improvement.
Create service blueprints. Frontstage/backstage mapping, touchpoints, and support processes.
Design digital services. Omnichannel digital experiences, self-service, and digital transformation.