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Manage PR crises. Crisis playbooks, spokesperson training, and real-time response.
Estimated completion time: 21 lessons • Self-paced learning • Lifetime access
Prepare and respond.
PR on social media. Social crisis management, community engagement, and social storytelling.
Prepare executives for interviews. Message discipline, bridging, and on-camera confidence.
Product launches, press events, and creating buzz around company milestones.