Course Level: Intermediate

Data in sports business. Ticket analytics, fan engagement data, and performance metrics.

Manage sports venues. Event operations, fan experience, and venue revenue.

Sports media business. Broadcasting rights, streaming, and content distribution.

Esports business. Team management, tournament operations, and esports monetization.

Athlete representation. Contract negotiation, endorsements, and career management.

Sports finance. Team valuation, salary caps, and sports investment.

Engage fans. Fan CRM, loyalty programs, and digital fan experience.

Legal in sports. Anti-doping, eligibility, and sports governance structures.