Course Level: Intermediate
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Revenue Operations (RevOps)
Align sales, marketing, and CS ops. Tech stack, data flows, and revenue process optimization.
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Channel Sales & Partner Programs
Build and manage channel partner programs. Resellers, MSPs, and indirect sales strategies.
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Account-Based Marketing (ABM)
Target high-value accounts with personalized campaigns. 1:1, 1:few, and 1:many ABM strategies.
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Proposal & RFP Management
Win more proposals. RFP response strategy, content libraries, and proposal automation.
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Merchandising & Visual Display
Product placement, planograms, window displays, and creating compelling shopping experiences.
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Omnichannel Retail Strategy
Unify online and offline. BOPIS, ship-from-store, and seamless customer journeys.
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Retail Analytics & KPIs
Sales per sq ft, conversion rate, basket size, and foot traffic analytics.
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Franchise Management
Build and manage franchise systems. FDD, unit economics, and franchisee relations.
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Loss Prevention & Shrinkage
Reduce theft, fraud, and operational losses. CCTV, exception reporting, and employee training.
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Retail Buying & Category Management
Assortment planning, vendor negotiation, and category management for optimal product mix.
