Course Level: Beginner

Generative AI for Business

ChatGPT, Copilot, and generative AI tools. Prompt engineering and enterprise AI adoption.
Franchise Business Fundamentals

Franchise models, FDD, franchise law, and the economics of franchised businesses.
Employment Law for Managers

What every manager must know. Harassment, discrimination, wage & hour, and documentation.
Public Policy Foundations

Policy cycle, stakeholder analysis, and how business intersects with government policy.
Customer Success Fundamentals

Drive adoption, retention, and expansion. Health scores, QBRs, and success planning.
Behavioral Economics Foundations

Kahneman, Thaler, and behavioral biases. How irrational behavior affects business decisions.
Small Business Management Foundations

Start and run a small business. Business plans, financing, and day-to-day operations.
Small Business Marketing

Marketing on a budget. Local SEO, Google My Business, social media, and word-of-mouth.
Small Business Accounting & Bookkeeping

Set up books, manage cash flow, and understand financial statements for small businesses.
Small Business Legal Essentials

Entity selection, permits, contracts, and essential legal protections for small businesses.