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PR on social media. Social crisis management, community engagement, and social storytelling.
Estimated completion time: 21 lessons • Self-paced learning • Lifetime access
Strategic social PR.
Earn media coverage and backlinks. Data-driven PR, newsjacking, and digital asset creation.
Manage relationships with investors and analysts. Earnings calls, roadshows, and SEC filings.
Manage PR crises. Crisis playbooks, spokesperson training, and real-time response.